Research In Motion Officially Rebranded as BlackBerry

posted by Justin Lisenby at on Jan 30, 2013 | Comments

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Huge news from the BlackBerry 10 launch event. CEO Thorsten Heins has announced that Research In Motion has been officially be rebranded to BlackBerry. The company is now officially BlackBerry and branding will change immediately. The tagline for the transition is “One Brand. One Promise.” BlackBerry will now trade on the NASDAQ as “BBRY” and on The Stock Exchange as “BB.” This is a huge shift for the company and is sure to be a good move for the future of BlackBerry.

Justin Lisenby
Justin Lisenby started out writing for TheBerryFix back in 2009. He was already an avid BlackBerry fan and his knowledge only grew as he started writing for the site. He moved up quickly in both BlackBerry knowledge and editorial prowess, and quickly moved up to Senior Editor. In 2012, Justin was elevated to Editor-In-Chief of TheBerryFix and he now runs the operations, while still writing and editing for the site.
Justin Lisenby
Justin Lisenby
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