Huge news from the BlackBerry 10 launch event. CEO Thorsten Heins has announced that Research In Motion has been officially be rebranded to BlackBerry. The company is now officially BlackBerry and branding will change immediately. The tagline for the transition is “One Brand. One Promise.” BlackBerry will now trade on the NASDAQ as “BBRY” and on The Stock Exchange as “BB.” This is a huge shift for the company and is sure to be a good move for the future of BlackBerry.
Justin Lisenby
Editor-In-Cheif at TheBerryFix.com
Justin Lisenby started out writing for TheBerryFix back in 2009. He was already an avid BlackBerry fan and his knowledge only grew as he started writing for the site. He moved up quickly in both BlackBerry knowledge and editorial prowess, and quickly moved up to Senior Editor. In 2012, Justin was elevated to Editor-In-Chief of TheBerryFix and he now runs the operations, while still writing and editing for the site.
Nice to hear about @engadget getting the CES Awards next year. Good site. Glad they The Verge isn’t getting everything. - 16 hours ago
Latest posts by Justin Lisenby (see all)
- Press Release: Introhive Launches for BlackBerry 10 Platform - May 14, 2013
- BBM Channel Signup Now Available in the BlackBerry Beta Zone - May 14, 2013
- BBM Goes Cross-Platform: Coming to iOS and Android This Summer - May 14, 2013
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