Well, we aren’t entirely, sure to be honest. But signs are pointing toward a strong pickup in the sales of the BlackBerry Z10. In fact, Apple could soon start to see a loss in market share due to the launch of the all-new BlackBerry 10 operating system.
Recent announcements from BlackBerry have said that the launch of the Z10 has been the biggest in the company’s history. As well, we’ve seen third-party trade-in programs see a huge spike in device trade-ins from Apple and Samsung. As BlackBerry continues the worldwide rollout of BlackBerry 10, we will see how the market turns. Keep it locked to TheBerryFix as we cover the expanding launch of the all-new BlackBerry 10 OS and the Z10 around the world.
A new report from the trade-in company, SellCell, is showing some great news for BlackBerry. Trade-ins of Samsung and Apple devices spiked during and after the BlackBerry 10 launch event. Samsung trade-ins spiked nearly 275% on BB10 launch day and Apple trade-ins jumped about 50%. Meanwhile, stats on BlackBerry trade-ins dropped about 50%. This is good news for BlackBerry and the Z10 as it rolls out around the world. Check out the full Press Release below.
BlackBerry CEO Thorsten Heins has released a statement on the wild success of the BlackBerry Z10 in both Canada and the UK. This device release set new sales records for the company in both locations and BlackBerry fully expects to see more records shattered as the weeks go on. Here’s the statement:
“In Canada, yesterday was the best day ever for the first day of a launch of a new BlackBerry smartphone. In fact, it was more than 50% better than any other launch day in our history in Canada,” said Thorsten Heins, President & CEO of BlackBerry. “In the UK, we have seen close to three times our best performance ever for the first week of sales for a BlackBerry smartphone.”
This is absolutely huge news for a company that was on the “brink of collapse” and had all their hopes pinned on the release of BlackBerry 10. Worldwide releases will continue in the coming weeks and months, with the US release coming in mid- to late-March. There is hope that this release will also break BlackBerry sales records when it arrives.
It’s been confirmed that T-Mobile, AT&T, and Verizon all plan to launch the BlackBerry Z10, we just haven’t gotten a firm date for the launch yet. That is, until now. Internal documentation from T-Mobile has revealed that the Z10 will be available on March 27th. There’s still no confirmation from other US carriers as to a launch date, however, I wouldn’t recommend expecting the release before the second half of March.
February 3, 2013 – Tonight, BlackBerry made its Super Bowl debut in New Orleans as part of the launch and global rollout of the BlackBerry Z10 and BlackBerry Q10 on the new BlackBerry 10 mobile computing platform.
“In our debut appearance at the Super Bowl we knew that it wasn’t feasible to communicate the rich experience of BlackBerry 10. We decided to use the light hearted spirit of Super Bowl ads to showcase what BlackBerry 10 can’t do,” said Frank Boulben, Chief Marketing Officer, BlackBerry. “We wanted to let people know that BlackBerry is back and that BlackBerry 10 is worth checking out. People can find out for themselves the amazing things that the totally re-designed, re-engineered and re-invented BlackBerry 10 can do at www.blackberry.com.”
Here are the details about BlackBerry’s first Super Bowl commercial:
Creative Agency: The BlackBerry 10 Super Bowl spot was created byAMV BBDO
Production: The commercial was shot on a back lot in Los Angeles over the course of three days, capturing as much in-camera content as possible. This includes the jack-knifing truck and puff of smoke. Special effects also played a large role, particularly in the elephant legs, flames and duckies scenes.
Direction: Peter Thwaites served as Director for the commercial
Electronic Arts, an award-winning mobile game developer, is bringing an impressive lineup of games to the new BlackBerry® 10 platform. Gamers and EA aficionados alike will now be able to enjoy stunning visuals and engaging gameplay with fan-favorites including The Sims FreePlay, Tetris,World Series of Poker, Monopoly Millionaire, Mass Effect Infiltrator and Dead Space, along with PopCap’s Plants vs. Zombies and Bejeweled 2.
The BlackBerry® World™ storefront for the newly re-designed and re-invented BlackBerry 10 platform, allows users to browse, read reviews and purchase EA games. BlackBerry 10 launched on January 30th at multiple events around the world. To learn more about game titles and gaming on BlackBerry 10 please visit http://appworld.blackberry.com/webstore/.
BlackBerry has been working hard to bring not only the best OS experience, but also the best application catalog, to BlackBerry 10. They have done a superb job of this, announcing that they have partnerships with over 1000 of the top app partners worldwide. From Amazon’s Kindle Reader, to Skype, and even Angry Birds, BlackBerry 10 will have all the top applications for smartphone owners. Check out the full Press Release below for more information on these 1000+ top app partners.
BlackBerry 10 Customers Will Have a Great Selection of Top Apps in Every Category
BlackBerry welcomes more than 1000 of the top app partners with relevant, local content from every region of the globe
WATERLOO, ONTARIO–(Marketwire – Jan. 31, 2013) – A phenomenal lineup of top brands and applications have committed to the BlackBerry(R) 10 platform, giving the new platform the strongest content offering of any first generation mobile platform at launch. Yesterday at the BlackBerry 10 launch event in New York, BlackBerry(R) (NASDAQ:RIMM)(TSX:RIM) announced that 1,000 of the top app partners will be making their applications available on the BlackBerry(R) World(TM) storefront. The partners range from leaders in social media to the top games, sports, productivity, lifestyle apps, and more.
BlackBerry, known as RIM when they originally announced this news, announced last week that they would be running the company’s first ever Super Bowl commercial this year. The 30 second spot is set to show off all the features of BlackBerry 10, along with the beauty of the BlackBerry Z10. They have sent over the image above as a little teaser before the big game.
BlackBerry hopes to engage Millions of potential BlackBerry 10 customers with their first big budget advertisement. During the Super Bowl, and before and after, you can interact with BlackBerry via their Twitter and Facebook pages. So check out the still image above and get ready for BlackBerry’s big ad this Sunday during Super Bowl XLVII.
Desktop Manager was always a great solution for backing up your BlackBerry to your computer; however, as the native BlackBerry OS grew old, so did Desktop Manager. Now, BlackBerry has replaced Desktop Manager with something more appropriate for BlackBerry 10, BlackBerry Link. This is the link between your BlackBerry device and all your content on your computer. This software only works for BlackBerry 10 devices, so you’ll need to keep Desktop Manager if you’re still using BlackBerry OS 7. Downloads are available for both PC and Mac users, just by clicking the link below.
In case you hadn’t heard, BlackBerry officially launched the first BlackBerry 10 device, the Z10, this morning. It is a beautiful device, sleek and slim with no physical buttons on the face of the device. The Z10 has all the bells and whistles you would expect from a modern flagship smartphone, NFC, LTE, 2GB of RAM, and dual cameras. The display on the Z10 is absolutely amazing, coming in at 4.2″ and 1280 x 768 resolution. In addition to these specs, there’s a full list of all the BlackBerry Z10’s vital statistics past the break.
The New York Times has announced, just on the heels of BlackBerry 10’s unveiling, that their news application has been optimized and is now available for BlackBerry 10 devices. The app will offer all the NTY content optimized especially for BlackBerry 10. There will also be news alerts, social media integration, and direct sharing via BBM. Check out the full Press Release past the break for more information and download the app in BlackBerry World using the link below.
Verizon has just announced that the BlackBerry Z10 will be launching on their network for $199 with a two year contract. The Z10 will be available on Verizon in both black and white, with the white version being exclusive to Verizon in the US. There’s no word on when it will launch, but we should hear more on that soon.
Check out the Verizon Website for More Information
BlackBerry has officially unveiled the first two BlackBerry 10 devices, the Z10 and Q10. The Z10 is a full-touch device with a 4.2″ screen and virtual keyboard. The Q10 is a full-QWERTY keyboard device that has a 3.1″ screen above a physical keyboard. More information will be coming throughout the day on these new devices.
Huge news from the BlackBerry 10 launch event. CEO Thorsten Heins has announced that Research In Motion has been officially be rebranded to BlackBerry. The company is now officially BlackBerry and branding will change immediately. The tagline for the transition is “One Brand. One Promise.” BlackBerry will now trade on the NASDAQ as “BBRY” and on The Stock Exchange as “BB.” This is a huge shift for the company and is sure to be a good move for the future of BlackBerry.