BlackBerry Messenger has long been recognized as the forerunner to text messaging and one of the largest communications networks of all-time. Now, BBM is officially getting some of the recognition it deserves for this by being featured as an official word in the latest Collins English Dictionary. BBM is included directly in the dictionary, along with the action form “BBM’ing.”
BBM is used by over 56 Million people around the world, and 70% of those people use it on a daily basis to communicate with friends, family, or colleagues. Having a place in an official English dictionary is big news for RIM and the BBM brand. Here’s what T.A. McCann, Vice President of BBM and Social Communities at RIM, had to say about the inclusion:
“The inclusion of BBM in the Collins English dictionary recognizes its status as one of the world’s most popular mobile social networks. In recent years, the term ‘BBM’ has transcended its technological origins to become a brand that is part of the everyday language of millions of people all over the world. The service itself continues to evolve, with ‘BBMers’ able to share content, create groups and even post status updates to other social networking sites such as Facebook and Twitter directly from the BBM app. We’re honoured that a word used daily by millions of our customers has been officially welcomed into the English language.”
Justin Lisenby
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